Wednesday, April 9, 2014



Subj : Writing For Designer
Lect : Miss Tiffany Chew


         I have read a magazine and the tittle is communication art. It is very good magazine for who want to become a graphic design. The magazine teach us how to appraise someone art work. There is some sentence that I get from the magazine. This sentence is about how we should think if we want to make an advertisement. 


“It’s fashionable to bash awards, but how else can you compare yourself.
We need a forum to see what’s new, what other agencies are doing.
Otherwise we’d be working in a terrible vacuum.”          
                                                                                                                                -Bruce Bilsten, Fallon McElligom-




“When you produce a piece of communication for a client- whether it’s a car, soap or anything  - you’re not competing against that industry alone, you’re competing against the whole world.”
-Allan Beaver, Levine, Huntley, Schmidt and Beaver, 1987-




“There was a lot of great work as you’d expect, but the effects of the economy appeared to show, especially in television. There were some terrific spots, but I was surprised at how few there were.”
-Jim Henderson-


This is some example of the advertisement that I get from the magazine:
Advertisement about Colgate

























Advertisement about coca cola










THIS IS WHAT I LEARNT FROM THE MAGAZINE

  • ·         There is many kind of advertisement that we can do as long we can think more creative
  • ·         We do advertisement not only for look nice but to deliver the good things in advertising and entice buyers to purchase.
  • ·         Do many design of one advertisement so we have much option and can generate more idea






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