Wednesday, October 15, 2014

packaging proposal

Subj : Critical Thinking
Task : Packaging

From the last task we need to find 3 packaging that we think there is something that is not right at the packaging and do a proposal that show what is wrong with the packaging that we have choose. After that we need to choose 1 packaging that we want to redesign it to look more better.

TITTLE : PACKAGING DESIGN PROPOSAL

OBJECTIVE: 
1.Change the shape of the bottle from circle to triangle. The reason to do this transform because it will look nice on the display.
2.Use other material to replace the glass such as the plastic bottle that can be recycle.
3.

AIM : Make the bottle can be reuse and improve the design that make it look suitable for the  product.

PROBLEM STATEMENT : 

  •  The label are too small and not aligned. Other than that the information on the label are not enough and the color of the label and the bottle are same color it look not interesting. If the label are move we do not know what bottle it is. The latter are too small and difficult to read. The logo are small and cannot be see from far. This packaging also does not have a price tag.
  • This bottle was a glass bottle as we know the glass bottle are easy to break. When the glass bottle are break it is very dangerous compare to the plastic bottle. It is because when the glass break the fragment are very sharp and can hurt anyone who stepped on it.
  • Other than that the cap of the bottle it use the cans cap. It will make the bottle can not be reuse because it cannot  be save if we not finis drink the water. 
  • The use of the bottle glass is more heavy compare to when we use the plastic or event use the aluminium can. 
PROBLEM SOLUTION


  • Use the difference color of the bottle so that we can see the difference between the label and the bottle such as replace the green color to the white color. Make the label a little bit bigger so that we can put all the important information at the bottle such as the nutrition information, the caution and the ingredient. Other than that we also can replace the label of the logo with make a cop at the bottle. It can reduce the wastage of the sticker use. 
  • Replace the glass to the plastic bottle. It will reduce the danger of the bottle.
  • Use the plastic cap like a screw cap it will make the bottle can be reuse and when the water are not finis we still can save it in refrigerator.
  • Make the shape of the bottle triangle and make a grip at the middle of the bottle. It help in holding the bottle.
  • triangle shape can save more space in display.
  • Make a hole at the bottom of the bottle it will help when want to put the bottle in a large container or box.
  • Other than to tag the bottle the hole also can use to keep the cap of the bottle.
RATIONAL
  • First is to make the bottle easy to carry anywhere because it is not heavy
  • It will not be too dangerous if the bottle fall down because it is plastic.
  • When we hold the bottle there are grip on the bottle so we not scare that the bottle fall down.
  • The hole at the  bottom of the bottle are use to tag another bottle. It will protect the bottle if we put the bottle in the container and also will save the space use to organize the bottle. 

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