Tuesday, October 27, 2015

PRINCIPLE OF MARKETING

FOODIE ( SURVEY QUESTION )

What is survey question? There are a lot of ways to conduct research and collect information, but one way that make it really easy is by doing a survey. A survey is define as a brief interview or discussion with individuals about a specific topic. The term survey is unfortunately a little vague, so we need to define it better. The term survey is often used to mean 'collect information'.

There is 3 type of survey questionnaire, interview and survey. question survey is a series of written questions a participant answers. This method gather responses to question that are easy or agree/neutral/disagree style. For the interview is questions posed to an individual to obtain information about him or her. This type of survey is like a job interview, with one person asking another a load of questions. Lastly is survey, it is a brief interview  and discussion with individuals about a specific topic. 

For my project I make a survey question about the knowledge that the Legenda people know about mantin. and this is my survey question 


TARGET AUDIENCE
Gender
                  Male                                                           Female

Nationality
                    Malaysian                                              International

Occupation
                  Student                                                      Staff                                              Other

Age
                  Below 20                                                   Above 50                                      Other

Religions
                   Muslim                           Christian                         Buddhism                       Other

PROBLEM SERVEY
I have my own transportation.
                   Yes                                                            No

I have been to Mantin
                   Yes                                                            No

I am a vegetarian
                  Yes                                                             No

A variation of food choices in Mantin.
                   Agree                                                          Disagree

The food in Mantin is affordable
                     Agree                                                      Disagree

I knew which restaurant sell the food that I want
                          Yes                                                      No



PROJECT SERVEY
Which colour do you prefer?



             

I enjoy playing game
                   Agree                                                         Disagree

Which game do you prefer?
                  Candy Crush                                              Clash of Clan               

I would like to learn through games
                   Agree                                                          Disagree


REFERENCE 

study.com : what is survey research?- definition, method &type. Publisher : study.com [Online]. Available from:  http://study.com/academy/lesson/what-is-survey-research-definition-methods-types.html

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